Content Building

Building Quality Content for Your Law Firm’s Website

Call to Action

Content Building,General Tips No Comments

Encourage Visitors to Contact Your Law Firm

Having a law firm website with great info about your firm and your practice areas is essential, but what makes your website a true marketing tool is its ability to convert visitors into clients. To do this, you should include a “call to action” on your homepage and throughout your website pages.

Tell Your Visitors What to Do Next

As you create content for your law firm website pages, you should include calls to action often. After an attorney profile, provide a link to contact the attorney. On a practice area page, add a specific call to action like “Contact McLawWeb & McLawWeb today at (555) 555-555 for a free consultation.”

Instruct your website visitors to take some specific action (typically calling you or visiting your contact page) to turn casual browsers into prospective clients.

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I'm a law firm website designer and developer. I help lawyers develop quality, affordable websites.

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